Arts and Culture Development
Taishin Arts Award, Taishin Good Art—Arts and Culture Development
Project Summary
1.In 2002, the Taishin Bank Foundation for Arts and Culture launched the Taishin Arts Award, which has long become an iconic award for supporting professional artistic creation in Taiwan.
2.The Foundation pays attention to the development of contemporary art and the promotion of art education.
3.Taishin Good Art—Arts and Culture Development extended activities include: Taishin TS Holdings Tower lobby exhibitions, Friday Noon Concerts, Employee Arts Courses, series of Twelve Nights of Cross-Disciplinary Dialogue, Art & Sustainability—Audible City Episode, and basic financial courses for artists.
Inputs / Output
The total amount invested in art award-related activities in 2025 was NT$15 million (including: organization of professional awards, promotion of art exhibition activities, ARTalks website and community management, and exchanges with international jurors)
- To date, the Taishin Arts Award has invited 209 domestic and foreign jurors, selected 76 award-winning works and 359 shortlisted works, and 184 nomination observers wrote more than 1,482 exhibition and performance reviews; through the operation of the award mechanism, combined with the promotion of professional art criticism writing, it has become a force that continues to drive the development of Taiwan's overall arts and culture ecology.
- As of the end of 2025, the accumulated number of views on the ARTalks website exceeded 3.9 million, allowing the dialogue of art discussions to extend from elite circles to the general public.
Invested approximately NT$1.5 million in the promotion of art exhibitions and activities of Taishin Good Arts in 2025 - 3 exhibitions at the Taishin Tower lobby
- Held 21 Friday Noon Concerts
- Organized 19 Employee Arts Courses
Starting from March 2025, NT$400,000 was invested in the implementation of the Twelve Nights of Cross-Disciplinary Dialogue series, inviting artists to discuss the current status and trends of contemporary art every month. In 2025, we launched the Art & Sustainability—Audible City Episode project with an investment of approximately NT$2.5 million.
Through the "Nuit Blanche Taipei 2025" urban event, we performed "Ever Thus in My Ear" and planned lectures and podcasts to invite viewers to re-explore the voices of the city.
Social Impacts
- At the Taishin Arts Award in 2025, the winners of the 3 major awards of the "Taishin Arts Award" were presented (with a total prize pool of NT$3.5 million), 11 groups of shortlisted artists' art projects were funded, and 5 domestic and foreign art events were funded. It is an opportunity for Taiwan's contemporary art talents to expand their visibility and stand on the international stage.
- The influence of the "Taishin Good Arts" event in 2025 included:
▸ Art space exhibitions attracting the attention and participation of employees, customers, and the community
▸ The "Friday Noon Concerts" has been held for 19 consecutive years. On average, 20 to 25 sessions are held each year, with audiences reaching 6,000.
▸ A total of 1,034 employees participated in the Employee ArtsCourses - A total of about 700 people have participated in the lecture series of Twelve Nights of Cross-Disciplinary Dialogue so far, with a click-through rate of more than 5,000 text records and 140,000 views of short videos. We hope to cultivate the energy of online writing for a long time and extend it to public spaces.
- For art and sustainability projects, we performed 6 outdoor theater performances during the "Nuit Blanche Taipei 2025" event. A total of 1011 visitors. We also launched two collaborative podcasts with a total of 9,000 plays and reached over 3,600 listeners. Build a more harmonious and inclusive sustainable environment through the combination of art and sustainability issues
- In 2025, a total of four sessions of financial literacy courses were held. Taishin financial professionals personally shared their expertise on financial management, investment strategies, and fraud prevention, enabling artists to cultivate sound financial management skills while remaining dedicated to their creative work. A total of 140 artists participated and receivedenthusiastic responses from trainees
Shin Kong National Painting Competition
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Project Summury
1.Now in its 21st year since its inception in 2005, this event uses a painting competition for children and seniors as a platform.
Its core objective is to foster sound financial values in children, encouraging them to learn the basics of saving, money management, and fraud prevention from an early age.
2.The purpose is to guide children to understand how money distribution and savings goals are planned through creative themes,understand the importance of wealth management,and take action to achieve their dreams. At the same time, we
emphasize fraud prevention awareness, help children learn to protect their financial security, and establish healthy and safe spending habits.
3.In addition, we also launched the "You Paint, I Give Back" event.
For every entry submitted, Shin Kong donates NT$10 to fund art enrichment courses at schools in remote areas. -
Input/Output
NT$1.8 million in funding was allocated to the 2025 Shin Kong National Painting Competition, with a total of 11,222 entries,attracting 11,015 participants in the online popularity vote and a total of 26,736 votes.
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Social Impacts
The Shin Kong National Painting Competition has become an important platform for promoting aesthetic education and establishing art in Taiwan over the years, with a total of 381,938 entries by
2025. Its impact includes:- Cultivation of art education and artistic literacy
- Discovering and cultivating art talents
- Promoting family and community involvement and creating a positive cycle of "parent-child co-learning and shared aesthetic cultivation"
- Accumulated cultural energy to build a brand image in charity
- Long-term and stable organization turned the event into a representative cultural brand
